For this year's film festival we were given the brief with the theme of "family" in movies. Our key art campaign strategically focused around several variations along this theme that family can be expressed through common attributes that we can all relate to. It can be constructed of a "family" of actors or even familiar phrases that represent different family members that tie back into the films themselves.
KEY ART CAMPAIGN
CREATIVE DIRECTOR: Kasumi Mihori
ART DIRECTORS: Charlie Owens, Jason Johnson
ILLUSTRATOR: Dino Fritz
PRODUCER: Kristi Boyd
COPYWRITERS: Kasumi Mihori, Ron Geiger, Charlie Owens
RFP PROPOSAL
CREATIVE DIRECTOR / STRATEGY: Kasumi Mihori
ART DIRECTOR: Charlie Owens
PRODUCER: Kristi Boyd
COPYWRITERS: Kasumi Mihori, Ron Geiger
